We didn't come up with 'our why' overnight.
Our Why consists of 20 words that encompass who we are, where our passion lies, and how we can execute expressing it.
Our Why stems from an accumulation of pages on pages, ideas on ideas, and a refining of over several months. While this amount of work for a 20 word sentence may seem unnecessary, it is not. Refining our why to be as simple, clear, and concise as possible is what gives us the clarity to exist in alignment with who we are — enabling us to pursue our vision, in ways that amplify yours.
— Without clarity on our why, there would be no precision for all of the new ideas, concepts, and stories within every SeeingDreams® product.
We share this process of uncovering our why, and the difficulty within refining it, because it's value extends beyond brand building.
'The Why' is the key to breathing purpose into what we do. By taking the time to refine your own why, you further your ability to make better goals; through clarity you can create goals that are precise, with passion that can be felt throughout their pursuit.
We all have heard the saying, "Do what you love" — This is great advice, but to do so you have to "[SEE] what you love" first. So take the time to [SEE] it clearly, Take the time so you can [SEE] Dreams.
